Online ISIS Supporters Trade Tips For Growing Their Audiences, More Effectively Disseminating Propaganda

August 31, 2015

On August 15, 2015, the Tumblr blog “Hateskuffar[infidels]nshirk[idolatry]” posted an entry titled “How to be more effective on social media” instructing Islamic State (ISIS) supporters on ways to counter anti-ISIS posts by mainstream media and by individuals. The entry also offered strategies for championing their cause, and for winning Western hearts and minds.

It is worth noting that incidents impacting the global Muslim community that have nothing to do with either ISIS or the Syrian conflict are being used by ISIS supporters online, as part of their agenda. The Tumblr blog post by Hateskuffarnshirk suggests that a group of users should be formed to raise awareness of oppressed Muslims: “Never let the kuffar get away with bombing the Muslims. Circulate all picture of civilians killed in airstrikes. Show any oppression against the Muslims, maybe it will soften the hearts of some towards the mujahideen. Or better yet maybe it will cause them to join their ranks.” ISIS supporters are mobilizing their efforts on Twitter as well. In a recent instance of this, Twitter user Abu Naseeha wrote: “I’m planning to organize a group of Dawlah [ISIS] supporters on social media w/ each member performing a specific job.”

Despite its antipathy towards the Syrian Al-Qaeda affiliate Jabhat Al-Nusra (JN) the pro-ISIS camp reveres the late Al-Qaeda leader Osama bin Laden. JN often shares online teachings and messages from the late Al-Qaeda leader Osama bin Laden; ISIS is keenly aware of this, and is trying to deflect and minimize this connection, as expressed by the blog entry’s suggestion that a group of users be assigned to “remind everyone of the Al Qaeda of Sh. Usama rahimahullah and how different it is from the Nusra front.”


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